Description

Shutts & Bowen, a full-service law firm serving clients locally, nationally, and internationally, is seeking a Marketing Coordinator in the Miami office.

This role requires the Marketing Coordinator to be proactive and self-motivated and to be a team member who implements the day-to-day operations of the Marketing department.

Essential Functions

• Assist in executing strategy and regularly communicate with external audiences through various channels, including print, web, and social media.
• Draft attorney biographies and move through proper channels for approval.
• Update the firm’s website content, including updating attorney biographies, accomplishments, and news.
• Draft news items for the firm website, intranet, and internal communications, including weekly and monthly newsletters.
• Develop ads and related information for placement in event program books (such as charity dinners).
• Update and maintain the firm’s social media presence daily.
• Assist lawyers in drafting and maintaining blogs for different practice areas.
• Assist with coordination of firm events, including the Firm Retreat, Office Picnics, Holiday Parties, Annual Partners Meeting, and other events across the firm.
• Manage and develop internal databases for tracking client and potential client contacts.
• Develop social media strategies with the Marketing team.
• Respond to attorney marketing requests efficiently and professionally.
• Manage and develop internal databases for sponsorship and civic memberships.
• Manage internal databases for surveys, awards and nominations.
• Provide support to attorneys by attending conferences as needed.
• Additional tasks as assigned.

Requirements

Education and Experience

• Bachelor's degree in marketing, communications, or a similar field.
• 2-4 years of Marketing experience in a law or professional services firm.
• Familiarity with marketing professional services to the public and law firms consistent with the Florida Bar Professional Rules of Responsibilities.
• Familiarity with and fluency in various marketing media, including website design and SEO.
• Experience with social media marketing through Twitter, Facebook, LinkedIn, blogs, online video, and related media.
• Computer skills, including knowledge of MS Outlook, Word, Excel, and PowerPoint.
• Preferred experience with Canva and the Adobe Creative Suite (or comparable graphic expertise).
• Bilingual (Spanish) a plus.
  

Key Skills and Competencies

• Proactive and self-motivated.
• Excellent organizational skills and attention to detail.
• Positive, direct communication style.
• Ability to multitask and juggle competing deadlines.
• Knowledge of grammatical rules for the English language and strong spelling skills.
• Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
• Strong attention to detail and the ability to effectively present information and respond to questions from attorneys, clients, coworkers, and the public.
  

Physical Demands

• The physical demands described here represent those that an employee must have to perform the essential functions of this job.
• Lifting/carrying up to 10 pounds, typing/using a keyboard, and writing by hand.
• The employee is regularly required to talk or hear. Specific vision abilities required by this job include close and distance vision, color vision, and the ability to adjust focus.
• The position requires physical attendance in the office with core hours of 9:00 A.M. - 5:30 P.M.

This job description intends to describe the general nature and level of work being performed by individuals assigned to this position. It is not intended to include all duties and responsibilities.

Shutts & Bowen is an Equal Opportunity Employer.